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WeChat Marketing Strategies: How to Enhance Brand Awareness in the Chinese Market?

WeChat Marketing Strategies: How to Enhance Brand Awareness in the Chinese Market?

by admin.staiirs | Nov 3, 2023 | B2B Digital Marketing, B2C Digital Marketing, China News, Wechat

Wechat, as a social application widely used around the world, has become an important tool for international brands to quickly increase their brand awareness in the Chinese market. WeChat marketing is crucial to enhance brand awareness and to increase sales in China....
How to promote a fashion brand in China

How to promote a fashion brand in China

by admin.staiirs | Aug 24, 2023 | B2B Digital Marketing, B2C Digital Marketing, China News, E-Commerce

Fashion clothing brands use their clothing styles to express their individuality and embrace specific trends and cultural influences. The market for trendy clothing in China is valued at approximately $15 billion USD (according to Euromonitor data). From 2020 to 2022,...
How to Sell Air Purifiers in the Chinese Market

How to Sell Air Purifiers in the Chinese Market

by admin.staiirs | Aug 1, 2023 | B2B Digital Marketing, B2C Digital Marketing

In recent years, with the improvement of outdoor air quality in China and a decrease in demand for formaldehyde purification, the sales revenue of air purifiers in the Chinese market has declined. In 2022, the market size of air purifiers in China dropped to 6.13...
Digital Marketing Guide:  How to Sell Powdered Milk to China?

Digital Marketing Guide: How to Sell Powdered Milk to China?

by admin.staiirs | Jul 7, 2023 | B2B Digital Marketing, B2C Digital Marketing, E-Commerce

Powdered Milk Market Volume in China Despite the declining birth rate in China combined with the economic impact of the pandemic, the powdered milk market continues to grow overall. The Chinese powdered milk market is transitioning from volume-based growth to...
How to sell sports clothing in the Chinese market?

How to sell sports clothing in the Chinese market?

by admin.staiirs | Jul 5, 2023 | B2B Digital Marketing, B2C Digital Marketing, E-Commerce

Retail sales in the Chinese sports clothing market reached 316.6 billion RMB (approximately 40 billion euros) in 2019, with a current value growth of 17%. Retail sales of sports shoes in China climbed to 371.8 billion RMB (approximately 47 billion euros) in 2021,...
How to Sell Sport Shoes in China?

How to Sell Sport Shoes in China?

by admin.staiirs | Jun 22, 2023 | B2B Digital Marketing, B2C Digital Marketing, E-Commerce

Overview of Sport Shoes Market in China The international branded sneaker industry is experiencing rapid growth in the Chinese market. In 2019, the sports industry in China reached 2,950 billion yuan. The annual growth rate was 14.6% from 2015 to 2019. The value of...
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