by Xiao Zhang | Jan 20, 2023 | B2C Digital Marketing
Thanks to celebrity anecdotes, a luxury mattress priced at 2 million yuan has recently caught the attention of all Chinese. With countless consumers searching for the brand and going to offline stores to experience it and post their experiences on social media...
by Xiao Zhang | Jan 18, 2023 | B2C Digital Marketing
Today, the new generation of Chinese consumers are paying more and more attention to skin care products and are willing to invest in their facial & body care procedures. The growth rate of the Chinese cosmetics industry is very stable. What type of skincare...
by Xiao Zhang | Jan 10, 2023 | B2C Digital Marketing
The current market situation and trends of fragrance products in China In China, the emerging “olfactory economy” is gaining attention as Chinese consumers have stronger consumption power and the demand for fragrances is growing. The Chinese fragrance...
by Guanghui LI | Dec 19, 2022 | B2C Digital Marketing
At present, Chinese consumers of maternal and infant have more diversified and cutting-edge consumer concepts and needs, with a population of 10.62 million newborns and 300 million women of childbearing age in 2021. For international maternal and infant brands,...
by Guanghui LI | Nov 29, 2022 | B2C Digital Marketing
The current situation of B2C market in China Nowadays, there are 840 million online shopping users in China, with online retail sales reaching 13.1 trillion yuan and e-commerce cross-border imports and exports amounting to 1.92 trillion yuan. China’s e-commerce...
by Guanghui LI | Nov 21, 2022 | B2C Digital Marketing
The economic scale of China’s pet industry is growing rapidly owing to the market’s strong demand. Data shows that: the size of China’s pet market will reach 493.6 billion yuan in 2022, and the market is expected to reach 811.4 billion yuan in 2025. As for...
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