WeChat Live Streaming: A New Marketing Trend in China

WeChat Live Streaming: A New Marketing Trend in China

In recent years, Chinese  consumption patterns have undergone remarkable changes, particularly influenced by the impact of the pandemic. Live streaming has emerged as a highly sought-after and innovative marketing method. With the improvement of living standards, live...
What you need to know about WeChat mini-programs

What you need to know about WeChat mini-programs

Today, WeChat has 1.299 billion monthly active users in China, making it the most powerful social tool in the country. It has almost everything: social, payment, reading, search, shopping, entertainment and more. Brands have also built their marketing systems here,...
How to create a WeChat Official Account ?

How to create a WeChat Official Account ?

More and more international brands are realizing that creating a Wechat is a necessary step in marketing in China. Let’s learn more about WeChat and WeChat Official Account. What is WeChat ? Today in China, WeChat has 1.299 billion monthly active users, making...