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WeChat Live Streaming: A New Marketing Trend in China

WeChat Live Streaming: A New Marketing Trend in China

In recent years, Chinese  consumption patterns have undergone remarkable changes, particularly influenced by the impact of the pandemic. Live streaming has emerged as a highly sought-after and innovative marketing method. With the improvement of living standards, live...

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How to target Chinese tourists

How to target Chinese tourists

With the relaxation of China's epidemic prevention and control policies, the long-stifled desire for travel has ignited the enthusiasm of Chinese people for outbound tourism, and China is witnessing a boom in overseas travel. According to Ctrip's data, on the second...

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Enter the Chinese market with live shopping

Enter the Chinese market with live shopping

In China, live shopping is becoming a major trend in online shopping. According to statistics, during this year's 618 event (one of the two largest online shopping festivals in China), the total revenue of general e-commerce platforms reached 614.3 billion yuan, while...

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All about the ICP license in China

All about the ICP license in China

Having an ICP license means that the platform has completed the registration and obtained the qualification for legal operation. In other words, an ICP license is a necessary requirement for your website to be indexed by Baidu, the major search engine in China

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