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Check out our posts on international digital marketing
Strategies for Success in the China’s Nutrition and Supplement Market in 2024
Chinese Consumers Have Increased Their Interest in Nutritional SupplementsThe aging population and the younger generation are driving the demand for nutritional supplements in China. Learn how nutritional supplement brands can succeed in this competitive and lucrative market.
Leverage Zhihu for Unmatched Digital Marketing Success in China
Leverage Zhihu, China’s leading Q&A platform, to boost your digital marketing performance. Explore effective strategies for content marketing and SEO on Zhihu with STAiiRS.
Unlocking the Potential of Zhihu for International Brands in China
Discover how Zhihu, China’s premier Q&A platform, can revolutionize your brand’s digital marketing strategy in China. Learn key strategies for leveraging Zhihu to enhance brand visibility and engagement.
Mastering Baidu Knowledge Marketing: Boost Your Brand in China’s Digital Market
Discover how Baidu’s Knowledge Marketing and Promotion Platform can elevate your brand in China. Learn strategies for leveraging expertise sharing and SEO to engage your target audience effectively.
WeChat Mini Programs: Elevate B2B Success in China
In China’s digital environment, WeChat Mini Programs have emerged as a cost-effective solution for businesses, revolutionizing the interaction between enterprises and consumers by aligning seamlessly with the rapid pace of the Chinese app users’ lifestyle.
WeChat Video Channels: E-commerce Trends in 2024
WeChat officials have expressed their commitment to promoting Video Channels e-commerce. This signifies an excellent opportunity for businesses to profit from entering this potential space.
How to sell on Tmall Global in 2024
Tmall Global brings together over 30,000 international brands spanning 77 countries, offering a wide range of products across 4,000 categories. The diverse international brands and products attract hundreds of millions of Chinese consumers seeking to purchase high-quality imported goods.
2024 E-Commerce guide in China: How to sell on Pinduoduo
Pinduoduo is one of China’s most popular e-commerce platforms. Following the “social + e-commerce” model, Pinduoduo encourages users to share cost-effective products within their social circles during the shopping process, creating a new shared shopping experience for consumers.
Xiaohongshu FMCG industry development trends in 2024
Xiaohongshu has become a significant player of the FMCG economy. User-generated content (UGC) constitutes 90% of the platform’s total content.
Xiaohongshu, with its decentralized content model, has deeply penetrated the psyche of the Chinese consumers. It has evolved into a crucial social media platform for understanding the consumption and lifestyle trends of the younger generation. Therefore, Xiaohongshu proposes to use CNY marketing as the first battle of the brand’s marketing strategy in 2024.