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The World’s First AI Native Marketing Platform: Baidu QingGe

The World’s First AI Native Marketing Platform: Baidu QingGe

by admin.staiirs | May 3, 2024 | B2B Digital Marketing, Baidu, Industry News

AI Marketing has become one of the key factors for business success in today’s digitized business world. However, with changing consumer behavior and technology, traditional marketing methods are no longer sufficient. More intelligent and personalized solutions...
AI Marketing in China 2024: How are the big brands maxing out AI

AI Marketing in China 2024: How are the big brands maxing out AI

by admin.staiirs | May 3, 2024 | China News, Industry News

As technology advances by leaps and bounds, AI is gradually becoming an important driver in all sectors. In marketing, AI marketing is changing how traditional marketing works, and bringing never-before-seen opportunities for new and old businesses. AI marketing is a...
Kuaishou: The Overlooked Social Media Giant of China

Kuaishou: The Overlooked Social Media Giant of China

by admin.staiirs | Apr 18, 2024 | B2C Digital Marketing, Industry News

What is Kuaishou? Kuaishou is a social network specializing in short videos. Kuaishou and Douyin (TikTok in China) are currently the most popular social media platforms in China. However, they differ significantly in their audience, positioning, and content style. In...
Disruption in the EV industry in China: How did Xiaomi attract Porsche’s attention?

Disruption in the EV industry in China: How did Xiaomi attract Porsche’s attention?

by admin.staiirs | Apr 17, 2024 | Industry News

On March 29, 2024, the Chinese automotive landscape witnessed a seismic shift with the unveiling of Xiaomi’s SU7, the brand’s maiden foray into the electric vehicle (EV) segment. Already a household name for its innovative, value-laden smartphones, Xiaomi...
Xiaohongshu FMCG industry development trends in 2024

Xiaohongshu FMCG industry development trends in 2024

by admin.staiirs | Dec 20, 2023 | China News, E-Commerce, Industry News, Little Red Book

Xiaohongshu (Little Red Book), as one of the most beloved social media platforms among Chinese youth, has successfully tapped into the increasingly segmented consumption demands and emerging trends among the younger generation. With a staggering 260 million monthly...
2024 China E-commerce Marketing Trends

2024 China E-commerce Marketing Trends

by admin.staiirs | Dec 20, 2023 | China News, E-Commerce, Industry News

In 2024, the Chinese e-commerce market will continue to expand its market share. An increasing number of international enterprises are entering the Chinese market. STAiiRS, specialist in digital marketing in China, has deeply cultivated the Chinese e-commerce market...
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