by admin.staiirs | Apr 18, 2024 | B2C Digital Marketing, Industry News
What is Kuaishou? Kuaishou is a social network specializing in short videos. Kuaishou and Douyin (TikTok in China) are currently the most popular social media platforms in China. However, they differ significantly in their audience, positioning, and content style. In...
by admin.staiirs | Apr 17, 2024 | Industry News
On March 29, 2024, the Chinese automotive landscape witnessed a seismic shift with the unveiling of Xiaomi’s SU7, the brand’s maiden foray into the electric vehicle (EV) segment. Already a household name for its innovative, value-laden smartphones, Xiaomi...
by admin.staiirs | Dec 20, 2023 | China News, E-Commerce, Industry News, Little Red Book
Xiaohongshu (Little Red Book), as one of the most beloved social media platforms among Chinese youth, has successfully tapped into the increasingly segmented consumption demands and emerging trends among the younger generation. With a staggering 260 million monthly...
by admin.staiirs | Dec 20, 2023 | China News, E-Commerce, Industry News
In 2024, the Chinese e-commerce market will continue to expand its market share. An increasing number of international enterprises are entering the Chinese market. STAiiRS, specialist in digital marketing in China, has deeply cultivated the Chinese e-commerce market...
by admin.staiirs | Jul 23, 2023 | Industry News
In China, live shopping is becoming a major trend in online shopping. According to statistics, during this year’s 618 event (one of the two largest online shopping festivals in China), the total revenue of general e-commerce platforms reached 614.3 billion yuan,...
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