by admin.staiirs | Apr 26, 2024 | China News, Little Red Book
According to the Financial Times, Xiaohongshu, a Chinese social media APP similar to Instagram, reached 312 million monthly active users in 2023, a 20% increase from the previous year. It has become China’s fastest-growing social media platform. 1. Targeting...
by admin.staiirs | Apr 23, 2024 | B2C Digital Marketing, Little Red Book
Today, more and more Chinese people are using Xiaohongshu. They seek advice in any field in their daily lives. In 2013, Xiaohongshu was founded in Shanghai. It is one of the first cross-border e-commerce platforms with the “UGC (User Generated Content) +...
by admin.staiirs | Apr 10, 2024 | Little Red Book
Among China’s young demographic, phrases like “Xiaohongshu is my addiction, it can read my mind,” “I have to try everything Xiaohongshu recommends,” and “Xiaohongshu is the new search engine” have become commonplace....
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