by admin.staiirs | Dec 20, 2023 | China News, E-Commerce, Industry News, Little Red Book
Xiaohongshu (Little Red Book), as one of the most beloved social media platforms among Chinese youth, has successfully tapped into the increasingly segmented consumption demands and emerging trends among the younger generation. With a staggering 260 million monthly...
by admin.staiirs | Dec 20, 2023 | China News, E-Commerce, Industry News
In 2024, the Chinese e-commerce market will continue to expand its market share. An increasing number of international enterprises are entering the Chinese market. STAiiRS, specialist in digital marketing in China, has deeply cultivated the Chinese e-commerce market...
by admin.staiirs | Dec 12, 2023 | E-Commerce
Taobao, as China’s largest e-commerce shopping platform, has long been the first choice for Chinese consumers. Holding nearly half of the market share, Taobao attracts over 300 million users every day, undoubtedly establishing itself as a leader in the Chinese...
by admin.staiirs | Nov 16, 2023 | China News, RED
As the most popular lifestyle sharing and product recommendation platform in China, Xiaohongshu (Little Red Book) has successfully attracted a large female user base and, in recent years, gradually brought in more male users. This has resulted in a more diverse user...
by admin.staiirs | Nov 16, 2023 | E-Commerce, Little Red Book, RED
Xiaohongshu (Little Red Book) is one of China’s popular social media platforms, similar to Instagram. Users here enthusiastically share their shopping experiences, beauty tips, and outfit inspirations, creating user-generated content (UGC). The platform is...
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