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How to Use Douyin for Brand Marketing in China

How to Use Douyin for Brand Marketing in China

by admin.staiirs | Apr 23, 2025 | B2C Digital Marketing, E-Commerce

For any business targeting the Chinese market, mastering Douyin marketing is essential. Here’s why: In 2024, Douyin e-commerce in China experienced a 46% year-on-year growth in GMV, with the livestreaming market nearing one trillion RMB. The platform attracts...
Douyin E-commerce Trends and Recommendations for Brands Entering Chinese Market

Douyin E-commerce Trends and Recommendations for Brands Entering Chinese Market

by admin.staiirs | Oct 8, 2024 | B2C Digital Marketing, E-Commerce

For brands planing to enter the Chinese market and seeking breakthrough opportunities, it is recommend that they focus on the trends of Douyin e-commerce. Currently, Douyin’s e-commerce capabilities have become a hit with young consumers, as their acceptance of online...
Bilibili: The New Frontier for Advertisements in China?

Bilibili: The New Frontier for Advertisements in China?

by admin.staiirs | Jul 30, 2024 | Bilibili, China News

In China, Bilibili is hailed as the “YouTube of China”. It is a comprehensive video platform loved by young people. What is Bilibili? Founded in 2009, Bilibili started with ACG (Animation, Comics, games) culture. Now, it has developed into a platform...
Entering the Sports Industry in China: Tennis Training

Entering the Sports Industry in China: Tennis Training

by admin.staiirs | Jul 17, 2024 | B2B Digital Marketing, B2C Digital Marketing

Entering the Sports Industry in China: Tennis Training With Li Na’s 2014 French Open victory, tennis gained significant attention in China. Today, China has the world’s second-largest tennis population, and the youth tennis training market is booming. The...
What is the “Unimarketing” Strived for by Chinese Social Media?

What is the “Unimarketing” Strived for by Chinese Social Media?

by admin.staiirs | May 22, 2024 | B2C Digital Marketing, Industry News

The term “Unimarketing” has become very popular across various social media and e-commerce platforms in China. From Alibaba and JD to Douyin(TikTok In China), Kuaishou, and Tencent, these platforms are all striving to achieve the widest possible reach....
Digital Insight | Tencent’s Mastery of Music Marketing in China

Digital Insight | Tencent’s Mastery of Music Marketing in China

by admin.staiirs | May 17, 2024 | B2B Digital Marketing, B2C Digital Marketing, China News

New Opportunities in Chinese Marketing Recently, there have been new opportunities for brand marketing in China’s music industry. More and more brands are choosing music as a breakthrough to explore new marketing territories. Tencent Music Entertainment Group...
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Recent Posts

  • 2025 Guide to chinese Social Media Landscape
  • Marketing in China : Essentials and Proven Strategy for Business Success
  • How to Use Douyin for Brand Marketing in China
  • China’s Luxury Market : Trends, Challenges, and Strategic Opportunities in 2025
  • The Secret to Retail Success in the Chinese Market:  What Pangdonglai and ALDI Got Right

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