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Online Advertising in China : 2025 Guide

Online Advertising in China : 2025 Guide

by admin.staiirs | May 12, 2025 | B2B Digital Marketing, Baidu, Bilibili, Little Red Book, Wechat, zhihu

Entering the Chinese market through online advertising in China is essential for any international brand aiming to gain visibility and success. By the end of 2024, China had over 1.108 billion internet users, with more than 95% accessing content via mobile devices. In...
How to Use Douyin for Brand Marketing in China

How to Use Douyin for Brand Marketing in China

by admin.staiirs | Apr 23, 2025 | B2C Digital Marketing, E-Commerce

For any business targeting the Chinese market, mastering Douyin marketing is essential. Here’s why: In 2024, Douyin e-commerce in China experienced a 46% year-on-year growth in GMV, with the livestreaming market nearing one trillion RMB. The platform attracts...
Douyin E-commerce Trends and Recommendations for Brands Entering Chinese Market

Douyin E-commerce Trends and Recommendations for Brands Entering Chinese Market

by admin.staiirs | Oct 8, 2024 | B2C Digital Marketing, E-Commerce

For brands planing to enter the Chinese market and seeking breakthrough opportunities, it is recommend that they focus on the trends of Douyin e-commerce. Currently, Douyin’s e-commerce capabilities have become a hit with young consumers, as their acceptance of online...
Bilibili: The New Frontier for Advertisements in China?

Bilibili: The New Frontier for Advertisements in China?

by admin.staiirs | Jul 30, 2024 | Bilibili, China News

In China, Bilibili is hailed as the “YouTube of China”. It is a comprehensive video platform loved by young people. What is Bilibili? Founded in 2009, Bilibili started with ACG (Animation, Comics, games) culture. Now, it has developed into a platform...
Entering the Sports Industry in China: Tennis Training

Entering the Sports Industry in China: Tennis Training

by admin.staiirs | Jul 17, 2024 | B2B Digital Marketing, B2C Digital Marketing

Entering the Sports Industry in China: Tennis Training With Li Na’s 2014 French Open victory, tennis gained significant attention in China. Today, China has the world’s second-largest tennis population, and the youth tennis training market is booming. The...
What is the “Unimarketing” Strived for by Chinese Social Media?

What is the “Unimarketing” Strived for by Chinese Social Media?

by admin.staiirs | May 22, 2024 | B2C Digital Marketing, Industry News

The term “Unimarketing” has become very popular across various social media and e-commerce platforms in China. From Alibaba and JD to Douyin(TikTok In China), Kuaishou, and Tencent, these platforms are all striving to achieve the widest possible reach....
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