by admin.staiirs | Aug 11, 2025 | B2B Digital Marketing
In recent years, the Chinese short drama market has experienced explosive growth. The number of productions surged from 336 in 2022 to 36,400 in 2024. This rapid expansion has driven the market size beyond 50 billion RMB, with a user base exceeding 600 million....
by admin.staiirs | Aug 6, 2025 | China News
As China’s sports industry accelerates its growth, sports marketing in China is quickly rising as a strategic focus for brands. From 2017 to 2023, the industry’s total output jumped from RMB 2.2 trillion to nearly RMB 3.7 trillion, with an average annual growth rate...
by admin.staiirs | Aug 1, 2025 | B2B Digital Marketing, China News
Marketing in China requires a strategic approach to leverage key moments that can dramatically boost brand visibility and drive explosive sales. Festivals like Chinese New Year, Valentine’s Day, 6.18, and Double 11 aren’t just holidays—they’re high-traffic,...
by admin.staiirs | Jul 31, 2025 | China News
Baidu marketing is undergoing a major transformation as consumer behavior in China’s digital ecosystem evolves rapidly. Today’s users no longer accept passive brand messaging—they expect services to be embedded in content and content to guide their decisions. As a...
by admin.staiirs | Jul 23, 2025 | Baidu, China News
In 2025, Baidu introduced a new vision for Baidu marketing: “Simplified operations, heartfelt marketing.” With the help of AI, Baidu is no longer just a tool for placing ads. It’s now a smart partner that helps brands connect with people in meaningful ways. This new...
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