by admin.staiirs | Dec 20, 2023 | China News, E-Commerce, Industry News, Little Red Book
Xiaohongshu (Little Red Book), as one of the most beloved social media platforms among Chinese youth, has successfully tapped into the increasingly segmented consumption demands and emerging trends among the younger generation. With a staggering 260 million monthly...
by admin.staiirs | Nov 16, 2023 | E-Commerce, Little Red Book, RED
Xiaohongshu (Little Red Book) is one of China’s popular social media platforms, similar to Instagram. Users here enthusiastically share their shopping experiences, beauty tips, and outfit inspirations, creating user-generated content (UGC). The platform is...
by Guanghui LI | Jul 5, 2022 | Little Red Book
When we talk about Chinese social media, the first thing that comes to our mind is WeChat, TikTok, etc. If your brand is targeting young Chinese consumers, Little Red Book (Xiaohongshu) is the platform you must know. An expansion project in China? We can help you!...
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