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Check out our posts on international digital marketing
Why Do Companies Choose Matomo?
Over 1 million companies around the world use Matomo, Matomo helps companies transform user experiences while safeguarding data and respecting privacy. In the digital age, data lies at the heart of business decisions. As companies grow, website traffic and data...
Matomo for Banking Analytics in China
Matomo, a leading web and app analytics tool, can be effectively used for banking analytics. In today’s digital-first world, banks face unprecedented challenges. They must not only safeguard data and comply with strict regulations but also leverage analytics to drive...
Why Do Companies in China Need an Official Matomo Partner?
In the Chinese market, working with an official Matomo partner is becoming essential as data privacy and compliance requirements grow increasingly strict. When choosing web and app analytics tools, businesses not only need powerful data insights but also assurance of...
How to Unify Multichannel Marketing Analytics in China
In today’s highly competitive Chinese market, multichannel marketing analytics has become essential as nearly every business invests in a mix of search engines, WeChat official accounts, Douyin, native ads, and even offline stores. Each touchpoint can influence a...
Data Localization in China: How Matomo Helps Businesses Comply and Gain Strategic Value
Data localization in China has become a critical focus for businesses. This focus stems from the growing importance of data security and compliance in driving market growth. With the implementation of the Data Security Law (DSL) and the Personal Information Protection...
Why Should Businesses in China Choose Matomo Over Google Analytics?
Data security in China has become one of the most critical strategic priorities for modern businesses. Whether a local enterprise or a multinational company operating in the country, every organization must comply with increasingly strict laws and regulatory...
How to Leverage AI Marketing in China
By 2025, AI marketing in China has entered a phase of rapid growth. The market expanded from 20.9 billion RMB in 2020 to 53 billion RMB in 2024 and is projected to surpass 132 billion RMB by 2029. This surge demonstrates more than just the rising value of the...
How Brands Can Grow on China’s E-Commerce Platforms (Tmall)
In China’s e-commerce platforms, Tmall has long been the core destination for premium brands. As Alibaba’s flagship marketplace, it not only brings together world-renowned global names but also serves as a vital stage for emerging brands to showcase themselves and...
Complete Guide to Marketing on Xiaohongshu: Trend Insights and Brand Strategies
In the competitive landscape of new consumer brands, marketing on Xiaohongshu has become one of the most important strategies. The platform is not only a gateway for users to discover new products but also a space where brands can build deep connections with...