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Marketing in China : Essentials and Proven Strategy for Business Success

Marketing in China : Essentials and Proven Strategy for Business Success

by admin.staiirs | May 2, 2025 | B2B Digital Marketing, Baidu

Two Essentials for Succeeding in China’s Digital Market China marketing agencies are essential for international brands looking to succeed in China. Marketing in China offers immense potential — but it also comes with significant challenges. With a massive consumer...
How to Use Douyin for Brand Marketing in China

How to Use Douyin for Brand Marketing in China

by admin.staiirs | Apr 23, 2025 | B2C Digital Marketing, E-Commerce

For any business targeting the Chinese market, mastering Douyin marketing is essential. Here’s why: In 2024, Douyin e-commerce in China experienced a 46% year-on-year growth in GMV, with the livestreaming market nearing one trillion RMB. The platform attracts...
China’s Luxury Market : Trends, Challenges, and Strategic Opportunities in 2025

China’s Luxury Market : Trends, Challenges, and Strategic Opportunities in 2025

by admin.staiirs | Apr 7, 2025 | China News, Industry News

China’s luxury market, a linchpin of global consumption, has experienced a seismic shift in recent years, propelled by evolving Chinese economic conditions and post-Covid transformations in consumer behavior. Historically contributing nearly one-third of worldwide...
The Secret to Retail Success in the Chinese Market:  What Pangdonglai and ALDI Got Right

The Secret to Retail Success in the Chinese Market:  What Pangdonglai and ALDI Got Right

by admin.staiirs | Feb 20, 2025 | China News, Industry News

The Chinese Retail Market Enters the “Contraction Era” In 2025, the Chinese retail market is navigating the challenges of a “contraction era.” Major retailers like Carrefour and RT-Mart are closing stores, and even once-dominant Hema is...
2025 Bilibili Marketing in China: A Complete Guide to Brand Growth and Sales Expansion

2025 Bilibili Marketing in China: A Complete Guide to Brand Growth and Sales Expansion

by admin.staiirs | Feb 14, 2025 | China News

As one of China’s most influential video-sharing platforms, Bilibili has become a key digital space for brands aiming to engage young consumers and drive sales. With over 82% of users aged between 14 and 29, the platform is dominated by Generation Z—an audience that...
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