by admin.staiirs | May 17, 2024 | B2B Digital Marketing, B2C Digital Marketing, China News
New Opportunities in Chinese Marketing Recently, there have been new opportunities for brand marketing in China’s music industry. More and more brands are choosing music as a breakthrough to explore new marketing territories. Tencent Music Entertainment Group...
by admin.staiirs | May 13, 2024 | China News
Chinese mini-series are gaining increasing popularity on major social media platforms. For instance, on TikTok, the hashtag #TikTokSeries has reached an impressive 9.2 billion views, while the topic # the mini-series has surpassed 634 million views in the United...
by admin.staiirs | May 6, 2024 | China News, Wechat
From PC to APP, the development of internet products has always been pursuing simpler and more direct ways of interaction. “WeChat Mini Program” has emerged in line with this trend. By 2022, the daily active users of WeChat Mini Programs had already...
by admin.staiirs | May 3, 2024 | China News, Industry News
As technology advances by leaps and bounds, AI is gradually becoming an important driver in all sectors. In marketing, AI marketing is changing how traditional marketing works, and bringing never-before-seen opportunities for new and old businesses. AI marketing is a...
by admin.staiirs | May 2, 2024 | China News
“The Chinese Google” Baidu, known as the “Chinese Google,” is the largest simplified Chinese search engine in the world, with 218 million daily users. Baidu’s MAU (Monthly Active Users) reaches 667 million, with a total of 1.6 billion...
by admin.staiirs | Apr 29, 2024 | B2C Digital Marketing, China News
In 2024, Chinese drama routinely integrates advertisements or product placements into episodes. Marketing cooperation between series and brands takes many forms and remains very popular. This collaboration enables brands to stand out in terms of brand awareness,...
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