by admin.staiirs | Jun 19, 2025 | B2C Digital Marketing, China News
In the fast-changing world of Chinese social media, few brands have captured youth culture like POP MART. In June 2025, a life-sized LABUBU sculpture auctioned in Beijing caused a media sensation, selling for over one million RMB. Behind the hype was POP MART—once...
by admin.staiirs | Jun 13, 2025 | Little Red Book
In China’s content-driven marketing landscape, SEO on Xiaohongshu (Red little book) has become a powerful strategy for brands seeking visibility and conversion in a competitive digital space. With its strong social DNA and high conversion potential, Xiaohongshu plays...
by admin.staiirs | Jun 5, 2025 | China News
In today’s China, where social media drives information flow, Xiaohongshu has evolved from a lifestyle-sharing app into one of the country’s most influential content-driven search engines. For Chinese users, it is not only a platform to document daily life and...
by admin.staiirs | Jun 2, 2025 | B2B Digital Marketing
As China’s digital economy continues to evolve, social media and KOL (Key Opinion Leader) marketing have become central growth engines for brands. Even amidst constrained marketing budgets and a slowdown in overall marketing growth, investment in social media...
by admin.staiirs | May 30, 2025 | B2B China
In 2025, Chinese consumer interest circles are evolving with greater depth and cross-industry overlap than ever before. As niche brands multiply and choices expand, traditional marketing methods are becoming less effective. Today’s consumers aren’t just passive...
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